Category : Social Media

How to Optimize Your Website Content to Improve Google Rankings & Conversions [Infographic]

Some key tips to help improve your SEO approach, and boost your rankings.

Facebook Adds New Features for the Tokyo Olympics, Including a Games Hub and AR Effects

Facebook's added a range of features, across all of its apps, to help fans engaged with& the event.

Twitter Posts Steady Increases in Users and Revenue for Q2, with Good Growth in Ad Spend

Twitter's performance numbers are strong, showing that it is moving in the right direction on several fronts.

Snapchat Posts Strong Results in Q2, Including a Record Increase in Revenue

After a period of uncertainty, Snapchat nows appears to be finding its groove.

Half a Billion Users Joined Social in the Last Year (And Other Facts)

Despite the rapid increases in digital adoption and use that we’ve seen since the start of the COVID-19 pandemic more than a year ago, the latest update in the Global Digital Reports series reveals that digital growth rates remain elevated as we move...

How to Use Social Media in Healthcare: A Guide for Health Professionals

Social media and healthcare are a powerful combination. Social networks have become an important health and information resource. However, they can also become a source of disinformation. For example, 76% of respondents to a survey said they used soc...

Twitter is Testing New Vocal Effects Options for Spaces, Which Could Help to Reduce Speaker Anxiety

The option could help people feel more comfortable hearing their own voice.

LinkedIn Shares New insights into the Rising Importance of Employer Branding [Infographic]

Amid a massive staffing shift, brands need to consider their employer branding.

Google Adds New Search Result Explainers, Which Outline Why You're Seeing Each Result

The explainers provide more context around how Google decides what results to show you in response to search queries.

Facebook Adds New Emoji Search Options in Messenger, Space Jam Chat Theme

The new emoji search tools make it easier to add in your favorite responses.

How to Use Instagram Reels for Business in 2021

Instagram Reels is a content format that allows you to create and share short engaging videos that — unlike Instagram Stories — don’t disappear after 24 hours. Despite originally being criticized as a “TikTok copycat,” Instagram Reels has gaine...

LinkedIn Adds New, Free Certification Courses to Help Showcase Your LinkedIn Marketing Knowledge

The courses take you through all of LinkedIn ad and marketing tools, and provide a good level of base knowledge in how its systems operate.

Twitter Outlines its Olympic Tie-In Tools, Provides Tips for Brand Campaigns

The Games will kick-off this week, and could significantly disrupt the media cycle.

How to Find Instagram Influencers that Work for Your Business

The world of social media is an ever-changing landscape. You can’t just create a profile and expect to grow your following organically. That’s why many businesses are turning to influencers for help in building their audience on Instagram...

Facebook Updates Policies Around the Promotion of Prescription Drugs

The new regulations aim to keep-up with the evolving health landscape as a result of COVID-19.